We’ve been creating many HTML email newsletters recently, but today we received a question about just sending out branded emails. You know, emails with your logo and stuff.
To brand your own email though will require you to create a HTML file. You can do this in any HTML editor like Dreamweaver. Then import it into Outlook.
Don’t forget to test your email, making sure it looks good in all the popular email programs like Gmail, Yahoo, etc.
As promised, we are announcing another website launch, designed and developed by MJS Web Solutions and Gunderson Design.
The Town of Danville’s Transportation department has a program called Street Smarts for educating kids on traffic safety. Gunderson Design and MJS Web Solutions were brought in to develop the It Happens website exclusively for high school students.
To get high school students to learn more about traffic safety, we partnered with Planet Jam/Stickyfish on designing a rewards program where students could watch traffic videos, submit their own stories and earn points by doing so. With these points, students can purchase prizes such as iPods, Nintendos and Playstations.
We’ve been very busy around here the last couple of weeks and that’s lead to a limited amount of postings.
What could be taking up so much of our time around here, you ask?
Well, it’s preparing and launching 3 separate websites in a week.
Our most impressive work to date (I’m so modest), and just launched last week, is Matsco.com, a dental, veterinary, and optometric practice financing firm. We’ve been working on this site for quite awhile and you can see why it took the time it did.
We also launched Red Condor, an email and spam filtering firm.
We’ll tell you about this one tomorrow. It hasn’t officially launched.
Both sites were created exclusively using CSS (Cascading Style Sheets) and built for maximum search engine exposure.
I just bought the new Microsoft Ergonomic Keyboard 4000. (NOTE: I purchased the MS Wireless 6000 keyboard and mouse first but returned it because the keys didn’t type when I wanted them to).
Now that my wrists are feeling better, I figured I’d begin to setup a complete ergonomic office.
I figured I’d start next with a new mouse. Check out this ergonomic mouse. It conforms to the natural angle of your arm. I’m considering making a purchase. Place your hand in the vertical position. It immediately feels better doesn’t it?
I just got back from doing a seminar on blogging and wanted to thank everyone for coming out. We learned a lot. I also wanted to thank Allison Bliss, a local marketing coach, here in Alameda. Allison invited me to speak with her on Blogging for Business this evening at our local library.
The turnout was great and I think everyone learned something. If you missed it…
Well, another headline speaks the facts once again that more people are using the internet to find local businesses.
I quote:
“The number of searches conducted on Internet Yellow Page (IYP) sites increased by 27 percent in 2006 over the previous year.”
I am currently working with a client right now that has been having trouble getting his website listed higher in Google’s local search results. This is very important because his whole business relies on local customers. The main problem is that his website is not “showing up in Google’s Local One Box.
To solve this problem, I can’t just go to Google and tell them to place his website first. I must look into many different scenarios into why his website is not listed higher.
First I need to check his listing on Google Local. Are there any errors in the listing? Is there information missing?
Second, I need to study the local competition and find out why they’re getting preferential treatment?
There are a number of factors that go into how Google displays local businesses, so it’s up to us, the search engine optimizers, to try each fix individually and not expect a one fits all solution…because there isn’t one.
“They” say SEO (search engine optimization) is an art not a science and I would have to agree with “them” completely. There are a few things everyone can do, but it’s always a work in progress after that.
I work with a lot of web application companies and I wanted to say there is one company in particular that I am proud to work with: Interspire. Have you heard of them? They’re a web application firm that specializes in creating web software in PHP.
I recently purchased two products by them and am very satisfied with the results.
Fastfind: Is a simple to setup search engine program for any website. It indexes everything, even dynamic related content. The most impressive piece is that the program crawls your site like Google - indexing one page to the next.
ArticleLive: Is a website out of the box. But not just any website. A website that is dynamic that includes articles, blogs and news items. I integrated the article feature on a client’s website. The most impressive piece is the customization. I was able to integrate it seamlessly into my client’s current look & feel.
Not only do they provide great web software solutions, but their technical support is by far the best I’ve experienced. Every question I have raised (and they’re has been plenty of them) they were able to answer and assist with the coding.
Interspire StoreSuite
Well, if that’s not enough, Interspire is set to release - later this year - a shopping cart software program called StoreSuite. I have no doubt that StoreSuite will be a well designed and fully customizable program for any business that wants to setup an eCommerce solution.
The MJS blog was created to share with others our successes, mistakes and experiences while on the internet. I hope we’re able to provide some useful and meaningful advice in the process.