Category 'Writing For The Web'


You’re website target audience may not be as smart as you think they are.

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The biggest web design mistake would have to be leaving the phone number off your homepage.

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How often do you see the words, “click here”, on websites you visit? You don’t need to tell me something I already know.

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One of the main things that can get overlooked when designing a new website is your copy.

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How NOT to Title Your Email Newsletter Subject Line

I just received my new Vertical Response email newsletter where the subject line didn’t match the body content.

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What makes you trust a website and believe in its integrity and credibility?

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