It’s something, I know, most businesses do not do. And it is the simplest gauge to find out how people are finding your business.
All businesses are in the marketing business. Make this a part of your everyday tasks.
How Did You Hear About Us?
Always ask – over the phone, email, or from your website – “How did you hear about us?” or “How did you find out about our company?”
Know where your business is coming from. Use your findings to determine if your advertising dollars are working or if your referrals are the best source.
Remember, it never hurts to ask.