Many analysts are predicting 2011 to be the year of the smartphone. I would agree. I just purchased my first smartphone this month. If I’m adopting, I guarantee others will in masses.
Market research firm Asymco predicts that 50 percent of the US population will be using smartphones by the end of this year.
I predict the market will only increase.
So what does that mean for you, the website owner?
It means you’ll have to be thinking about the smartphone user and whether your customers will be visiting your site on one.
- The first step is to inspect your website statistics. Google Analytics will show you if users are on an iPhone or even an iPad.
- Take a survey or poll of your current client base and ask them if they are using or plan on purchasing a smartphone. Ask them will they browse the internet on one?
- Next, test. Check out your current website on a smartphone. How does it look? Is it difficult to navigate, read, etc. Most likely you’ll need to convert your website into a more compatible view.
What does that mean for us web development companies?
We’ll have to begin offering mobile website design services. Good thing MJS Web Solutions has already started. We can take your existing website and create a slimmed down version that will be compatible with all the popular smartphones.
Contact us to find out how we can help your website become a smartphone friendly tool.